Discover Our History

We inspire health, healing, happiness, and love in the world. Starting with you.

Rodale Inc. (and its subsidiaries, collectively known as Rodale) is a global health and wellness content company.

Through a broad portfolio of best-in-class brands, Rodale reaches more than 100 million people globally through multiple distribution channels, including magazines, books, online, mobile, e-commerce, direct-to-consumer, social, and video.

With 100 editions in 67 countries, Rodale publishes the largest, most established health and wellness lifestyle brands, including Men’s Health, Women’s HealthPrevention, Rodale’s Organic Life, Runner’s World, and Bicycling.

Rodale Books is the premier destination for wellness content with a purpose. Authoritative, conversation-changing titles include Jessica Alba’s The Honest Life, Alicia Silverstone’s The Kind Diet, former Vice President Al Gore’s An Inconvenient Truth, Starbucks CEO Howard Schultz’s Onward, Maria Rodale’s Organic Manifesto and Scratch, and Dave Asprey’s The Bulletproof Diet. Among Rodale’s highly successful series are Thug Kitchen, Wheat Belly, and The South Beach Diet, as well as titles from our world-renowned brands, including Prevention’s Sugar Smart books, Men’s Health and Women’s Health Big Books, Runner’s World cookbooks, and more. The Rodale Books website, RodaleWellness.com, is a content and community hub where visitors can find inspiration and information from the world’s top wellness experts for Rodale Books.

A digital leader in the healthy living space, with properties such as Rodale U, an online learning resource, and Rodale’s, a healthy lifestyle e-tail store, the company continues to find new ways to connect with audiences across an array of platforms. Rodale also produces numerous branded experiences that draw more than 100,000 participants annually.

Rodale is based in Emmaus, Pennsylvania, and New York, New York.

1930

Rodale Manufacturing, a maker of electrical wiring devices, moves from New York City to a former silk mill in Emmaus, Pennsylvania; J.I. Rodale establishes a publishing business.

1937

Rodale Press publishes its first major book, Verb-Finder, a “storehouse of words,” edited by Professor Kingsbury M. Badger of Muhlenberg College.

1940

Rodale 1940

J.I. and Anna Rodale buy a farm in Emmaus, Pennsylvania; become acquainted with, and excited about, botanist Sir Albert Howard’s ideas on the connection between soil and health. J.I. begins to transform his property into a working organic farm with gardens dedicated to early organic research experiments. Today, the Rodale Organic Farm is a 40-acre certified organic farm and arboretum.

1942

Rodale 1942

Eager to share his experience from his Emmaus farm with the public, J.I. Rodale publishes Organic Farming and Gardening.

1950

Rodale 1950

Prevention, a medical pamphlet, begins publication; the first issue, entirely about polio, attracts 50,000 subscribers.

1952

Prevention is one of the first outlets to report on the connection between smoking and lung cancer.

1978

Rodale 1978

Rodale acquires Bicycling, which began as American Cycling newsletter in 1964. Bob Rodale assumes his new role of Chief Executive Officer.

1983

Rodale Press Inc. becomes one of the first large U.S. companies to establish a no-smoking policy.

1985

Rodale 1985

Rodale acquires Runner’s World and Cross-Country Skier.

1986

Rodale 1986

The Runner is acquired and merged with Runner’s World.

Prevention tests a new concept — a special called Men’s Health.

1988

Rodale 1988

Men’s Health magazine launches.

1991

Home Remedies

The Doctors Book of Home Remedies sells 2 million copies.

1993

Runner’s World UK

Rodale begins its international expansion with the launch of Runner’s World UK. Runner’s World South Africa and Germany follow soon after.

1994

Men’s Health Latin America

Rodale Books establishes offices in the United Kingdom.

Men’s Health Latin America becomes the magazine’s first international edition.

1999

Rodale

Rodale Inc. replaces Rodale Press Inc. as its corporate name. Rodale Inc. is named one of Fortune’s 100 Best Companies to Work for in America.

2000

New York Times bestseller

Picture Perfect Weight Loss becomes Rodale’s first New York Times bestseller.

2001

Rodale 2001

Rodale opens a state-of-the-art child care center to accommodate 160 children of Rodale employees.

2003

The South Beach Diet

The South Beach Diet becomes Rodale Inc.’s first title to reach #1 on The New York Times Best Sellers list, with 5 million copies in print by the year’s end.

Rodale expands its international footprint with new editions of Men’s Health in Singapore, Malaysia, Greece, Poland, and China.

2004

Rodale 2004

Rodale Books marks a record year in sales of best-selling titles. Pete Rose: My Prison Without Bars becomes Rodale’s second #1 New York Times bestseller.

2005

Rodale 2005

Rodale launches Women’s Health.

2006

Rodale 2006

Men’s Health becomes the top-selling men’s magazine.

An Inconvenient Truth, by former Vice President Al Gore, reaches #1 on The New York Times Best Sellers list.

Rodale is named Publishing Company of the Year by Advertising Age.

2007

Rodale 2007

Thirteen Rodale books make The New York Times Best Sellers list, and the company acquires more than 5.3 million new customers.

Working Mother names Rodale to its list of Best 100 Companies for Working Mothers.

2008

Flat Belly Diet

RunnersWorld.com and Bicycling.com win National Magazine Awards. Rodale Books scores success with Flat Belly Diet!, which sells more than 1 million copies.

2009

Women's Health

Women’s Health is named Magazine of the Year by Advertising Age.

2010

Organic Manifesto

Maria Rodale, J.I.’s granddaughter, debuts her book Organic Manifesto: How Organic Farming Can Heal Our Planet, Feed the World, and Keep Us Safe.

Samir “Mr. Magazine” Husni names Men’s Health the “Most Notable Launch of the Past 25 Years.”

Rodale Books publishes 14 New York Times bestsellers.

Men’s Health is one of three magazines to be included on the first iPad.

2011

York Times bestsellers

Al Gore’s Our Choice book app wins an Apple Design Award.

Rodale publishes 14 New York Times bestsellers, including The Kind Diet by Alicia Silverstone and Onward by Starbucks CEO Howard Schultz.

2012

New York Times bestsellers

Rodale publishes seven New York Times bestsellers, including Wheat Belly by William Davis, MD, and The Hunger Fix by Pam Peeke, MD.

2013

New York Times bestsellers

Maria Rodale launches Rodale’s, a first-of-its-kind e-tail store that brings together the best in organic living to help shape the future of conscious consumerism.

The Honest Life by Jessica Alba and Recipes from My Home Kitchen by Christine Hà are among eight New York Times bestsellers published by Rodale this year. Wheat Belly sells more than 1 million copies.

Women’s Health earns a spot on Advertising Age’s A-List.

2014

New York Times bestsellers

Rodale launches its 100th international edition.

Bicycling makes its debut on Advertising Age’s Magazine A-List; Women’s Health earns a spot on the coveted Adweek Hot List.

New York Times bestseller Thug Kitchen is released (and has remained on the New York Times Best Sellers list for more than 100 weeks).

2016

Prevention Magazine

Prevention announces a move to an ad-free business model, reflective of the brand’s bold new editorial vision.

Rodale Inc. CEO Maria Rodale authors her first cookbook, Scratch: Home Cooking for Everyone Made Simple, Fun, and Totally Delicious.

Plan to launch Rodale Kids Imprint in Fall 2017 is announced.

2017

Rodale's Organic Life

Rodale’s Organic Life is a rebranding of Rodale Inc.’s 70-year-old flagship brand, Organic Gardening, as a response to consumers’ growing interest in healthy living through an organic lifestyle. In early 2017, the brand announced a new content strategy to evolve the brand into a robust digital, social, experiential and e-commerce-led business. The magazine ceased print publication with the February/March 2017 issue.