RODALE NEWS, EMMAUS, PA—Many fitness professionals offer personal training, but emerging research is finding that group training—in which two or more people pay a lower price and exercise with a trainer together—is more popular than ever, according to reports from the Academy College of Sports Medicine (ACSM) and IDEA Health & Fitness Association.
THE TREND: Group training. Fitness industry trend reports have found a consistent increase in the popularity of personal and group training during the last decade. And because of that, more qualified, college-educated trainers are joining the workforce. A 2008 IDEA Fitness Programs & Equipment Trends Report found that while nearly 90 percent of trainers offered one-on-one personal training, about 80 percent now allow two clients to share a session. That's up from 56 percent in 2001. Three to five clients sharing a session rose 26 percentage points in the same timeframe.