Michael Dubree Wins “The Ultimate Men’s Health Guy Search” Contest, Presented by Jockey

From Meth to Men’s Health Former Opioid and Methamphetamine Addict Shares Stirring Comeback Story, Lands Cover of Rodale Inc. Magazine

NEW YORK (October 10, 2017) — Men’s Health, a Rodale Inc. brand, today revealed the 2017 Ultimate Men’s Health Guy – former opioid, meth and alcohol user Michael Dubree, who, with the help of fitness and nutrition, won a grueling battle with addiction. Now a crane operator, the inspiring 30-year-old is featured on the November 2017 Men’s Health cover and within the issue, on stands October 17th.

The Ultimate Men’s Health Guy Search, now in its fourth year, is an annual nationwide call for the man that best embodies the well-rounded, active, health-conscious, and community-oriented lifestyle seen throughout the pages of Men’s Health; he is fit and fearless and brings the spirit of Men’s Health to life every day. Jockey returned to the program this year as the presenting sponsor in support of the brand’s “Show ’Em What’s Underneath. Show ’Em Your Jockey” campaign. Former winners included U.S. Army Ranger Jedidiah Ballard (2016), Kentucky firefighter Tim Boniface (2015), and U.S. Army veteran Noah Galloway (2014), who later went on to compete on Dancing with the Stars (ABC).

The opioid crisis continues to sweep the nation, with men representing 2 in 3 opioid fatalities, 85,279 men lost to opioid-related overdoses between 2011-2015, and 64,765 victims of overdose deaths in the past year (sources: CDC, NIH). For Michael, this epidemic is nothing new. He first smoked marijuana with his mother and stepdad at 13, took his initial line of meth at 16, experienced a heart attack at 20, snorted Oxycontin at the same age, and started using the opioid Opana at 23. After losing everything including his home to his addiction, Michael decided to turn his life around, becoming sober at 24.

Claiming “training and nutrition is my life,” Michael credits fitness for keeping him clean today. “When I got sober – I had a lot of extra time. There was a span of between three and five hours where I didn’t do anything because I wasn’t hanging out with those people [other drug users]. The three to five hours that I would probably spend elsewhere is at the gym now. I have a lot of friends that I call my family that go to the gym; it’s a stress reliever and also helps to me to improve my self-esteem.”

“Michael kicked a gnarly decade of drugs, booze, and strife, turning literal strength into emotional will,” says Men’s Health Editor-in-Chief Matt Bean. “That persistence makes him our Ultimate Men’s Health Guy. His journey represents a way forward for the many men and women reeling from opioid addiction and is an inspiration to us all.”

Michael’s remarkable journey has inspired a new Men’s Health column titled “The Comeback,” chronicling men who have surmounted substance abuse using fitness as a recovery tool. Research and studies continue to prove that exercise aids in overcoming drug addiction; some have examined topics such as high-intensity interval training and patients with substance abuse disorder, mindfulness and stimulant addiction, the study of yoga vs. health education for chronic pain in people receiving opioid agonist therapy, and the beneficial effects of Tai Chi for amphetamine-type stimulant dependence. Men’s Health will unveil a package on what to know about opioids in the December issue and debut The Comeback in the January/February issue. Learn more at MensHealth.com/Comeback.

About Men’s Health

Men’s Health is the go-to source for men seeking the latest and most credible information on health, fitness, style, nutrition, relationships, travel, gear, tech, and finance. Launched in 1988 and published by Rodale Inc., the global voice of health and wellness, Men’s Health is the largest and most trusted multiplatform men’s brand in the world, with a growing monthly audience of 13.8* million, 21.3** million monthly unique visitors to menshealth.com, 15.3*** million social media followers, a stable of best-selling books, plus fitness DVDs, award-winning mobile applications, and sold-out events. The Men’s Health global audience tops 47 million, with 35 editions in 59 countries. Since 2000 Men’s Health has been nominated for 15 National Magazine Awards, and in 2010 it received the coveted General Excellence Award from the American Society of Magazine Editors. In 2010 the Media Industry Newsletter declared Men’s Health to be the #1 Most Notable Magazine Launch of the Last 25 Years, and the title was named to the Adweek Hot List in 2016. For the latest from Men’s Health, visit menshealth.com and get instant updates on Twitter (@MensHealthMag), Facebook (Men’s Health), and Instagram (@MensHealthMag).

Sources: *MRI Spring 2017; **Google Analytics Jan-Aug 2017; ***As of 9/29/2017

About Jockey

Founded in 1876, Jockey International Inc. is a privately held company with headquarters in Kenosha, Wisconsin. Today, Jockey apparel products are sold in major department and specialty stores in more than 140 countries around the world. Jockey is committed to quality, comfort, fashion, and innovation. As Jockey grows, the simple commitment to serve their consumers’ needs continues to be their company’s hallmark. Need more Jockey in your life? Shop Jockey.com, call or text 1-800-JOCKEY-1, and follow Jockey on Facebook, Twitter, Pinterest, Instagram, and YouTube.

Media Inquiries

Associate Director, Public Relations, Men's Health Jourdann Lubliner Jourdann.Lubliner@Rodale.com (212) 808-1750
Back to Top