A week of special programming leads up to Father’s Day
Listeners get access to expert advice on health, travel, sex and women from the editors of
Men’s Health, the world’s largest men’s magazine
NEW YORK – June 7, 2012 – Sirius XM Radio (NASDAQ: SIRI) announced today the launch of Men’s Health Radio, a week-long series of special programming featuring the editors of Men’s Health in celebration of National Men’s Health Week, offering SiriusXM listeners invaluable information and tips on everything from fitness and nutrition, relationships and sex, finance, men’s fashion and more.
Men’s Health Radio will air on SiriusXM Stars Too channel 104 starting Monday, June 11. Hosted by Men’s Health Editor Peter Moore, SiriusXM Men’s Health Radio will spotlight a different topic each day: why guys don’t go to the doctor and why they should; how to eat like a man and not look like a Neanderthal; tips from Men’s Health Editor in Chief David Zinczenko’s bestselling books Eat This! Not That!; and much more from the world of Men’s Health.
“We’re very glad for the opportunity to bring the pages of Men’s Health magazine to life via conversation on SiriusXM,” said David Zinczenko, Editor-in-Chief of Men’s Health. “SiriusXM listeners will be tuned in to the latest information on a variety of topics directly from our editors.”
“Men’s Health Radio will be able to give our listeners what the magazine has given readers for years: smart, fun and compelling information and guidance on topics closest to men,” said Scott Greenstein, President and Chief Content Officer, SiriusXM. “Just in time for Father’s Day the experts of Men’s Health Radio will share helpful information with fathers across the country.”
Confirmed guests include Zinczenko, ”Girl Next Door” columnist Naomi Piercey and three-time time Indianapolis 500 winner Dario Franchitti, who will share the secrets of his training regimen.
SiriusXM kicks off Men’s Health Radio on Monday, June 11 at 8:00 pm ET on SiriusXM Stars Too channel 104. Replays air Tuesday through Thursday at 6:00 am ET, Saturday at 9:00 am & 2:00 pm ET and a marathon block of all 5 shows airs on Father’s Day, Sunday, June 17 from 8:00 am-1:00 pm ET.
About Sirius XM Radio
Sirius XM Radio Inc is the world’s largest radio broadcaster measured by revenue and has more than 22 million subscribers. SiriusXM creates and broadcasts commercial-free music; premier sports talk and live events; news and comedy; exclusive entertainment; and the most comprehensive Latin music, sports and talk programming in radio. SiriusXM is available in vehicles from every major car company in the U.S., from retailers nationwide, and online at siriusxm.com. SiriusXM programming is also available through the SiriusXM Internet Radio App for Android, Apple, and BlackBerry smartphones and other connected devices. SiriusXM also holds a minority interest in SiriusXM Canada which has more than 2 million subscribers.
About Men’s Health (www.menshealth.com)
Men’s Health is the go-to source for guys seeking the latest information and expert advice in their pursuit of a healthy and active lifestyle. Published 10 times a year in the U.S. by Rodale, Men’s Health is the best-selling men’s magazine on newsstands and provides its 12 million readers with up-to-the-minute information on health, fitness, fashion, nutrition, relationships, travel, technology and finance. Men’s Health is the largest men’s lifestyle magazine brand in the world, offering 40 global editions, a host of apps for iPhone, Android, and BlackBerry subscribers, as well as branded books, eBooks and microsites. The magazine has garnered numerous industry accolades, winning National Magazine Awards in the general excellence and personal service categories as well as being deemed by Media Industry Newsletter as the “#1 Most Notable Magazine Launch of the Last 25 Years.” Men’s Health has also made several appearances on Advertising Age’s “A List” and Adweek’s “Hot List.” For up-to-date news from Men’s Health, visit www.menshealth.com, and get instant updates on Twitter (@MensHealthMag) and Facebook (Men’s Health).
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