New York, NY – March 1, 2011 – Bill Stump, Editorial Director of Prevention—the #1 healthy lifestyle brand in the world—announced today the appointment of Stephen Borkowski as Digital Director, Prevention.com, effective March 1st. Borkowski will report to Stump; Prevention.com’s Executive Editor Deborah Wilburn and the rest of the Prevention.com team will report to Borkowski. Prevention magazine is published by Rodale Inc.
Stump says, “Stephen’s a proven leader with the rare ability to drive both creative excellence and technical efficiency in the digital realm. I am confident that his talent, experience, and nuts-and-bolts management skills will add new life to Prevention.com during a dynamic time at the brand, inspiring our digital fans and advertisers alike with inspiring content and ahead-of-curve technological upgrades.”
Borkowski was most recently Senior Editorial and Production Director for MensHealth.com where he helped grow monthly unique page views over 31% during a three-year post. While there, MensHealth.com won a MIN Best of the Web Award in 2009 for best Community/Social Network, for its online weight loss community, the Men’s Health Belly Off Club, which he launched.
He has also held posts at FastWeb.com and Monster.com. Borkowski holds a B.A. in journalism from Ithaca College.
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Prevention is the nation’s leading healthy lifestyle brand, with a U.S. magazine audience of 10.2 million readers, 3.5 million readers outside the U.S. of 16 international editions, and a top digital destination http://www.prevention.com that has 2.6 million unique visitors each month, 22 million page views, and 1.3 million newsletter subscribers. Each year, nearly 50 million Prevention products are sold, including books, special-interest magazines and bookazines, and DVDs. Prevention’s Twitter handle is @PreventionMag and Prevention can be found on Facebook at http://www.facebook.com/preventionmagazine. Prevention magazine and its apps are available on the iPhone and iPad.